Saturday, 15 February 2014


 'Marketing Campaign Fineti '


Specific activities designed to promote a product, service or business. A marketing campaign is a coordinated series of steps that can include promotion of a product through different mediums (television, radio, print, online) using a variety of different types of advertisements. The campaign doesn't have to rely solely on advertising, and can also include demonstrations, word of mouth and other interactive techniques.

Some picture From jabalpur in shop campaign

Cocoa Spread 100 Gm
 Only For 50/-Rs 


Cocoa Spread 180 Gm Only For 80/-Rs 















Wednesday, 5 February 2014

Sales Promotion Strategies Adopted By Fmcg Companies 

A Communications Framework to Evaluate Sales Promotion Strategy
 Introduction Sales promotion was largely considered to be a tactical marketing tool in the past, mainly concerned for providing short-term incentives to encourage consumers to purchase/sale of a product or service. However, with the advent of loyalty programs and other sales promotional technical

Advertising and Sales Promotion
INTRODUCTION Adverting is only one element of the promotion mix, but it often considered prominent in the overall marketing mix design. Its high visibility and pervasiveness made it as an important social and encomia topic in Indian society. Promotion may be defined as “the co-ordination of al

Sales Promotion Strategy
Sales Promotion Strategy Sales are the lifeblood of a business, without sales there would be no business in the first place; therefore it is very important that if a business wants to succeed, it should have a sales promotion strategy in mind. The primary objective of a sales promotion is to important
Overall sales